Presenting your offer with passion

To present an offer adapted to buyers using the FAB method.

Module objectives

By the end of this module, participants will be able to:

  • Communicate using the buyer's language.
  • Integrate the buyer's rational and emotional needs in your proposal.
  • Present your arguments clearly and convincingly.

Programme

The module programme:

  • Understanding buyer needs.
  • Adapting proposals to buyer needs.
  • Developing your argument by adapting your interpersonal communication.

Course duration

30 Minutes

 

Who should attend?

This module is aimed at:

 

All salespeople.

Languages

This module is available in;

 

English, French, German, Portuguese, Italian, Spanish, Russian, Hungarian, Chinese, Arabic.



Tailored Training

Do you have a specific need in the field of sales? Can't see an off-the-shelf course to fit your requirements? Together we analyse your request and can build you a bespoke training solution.
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Testimonial

 

    "very enjoyable, the trainers are both very knowledgeable and approachable", "I have found myself using the management tools we were taught, even ones I didn't think I would use." These quotes are typical of the student feedback from BTEC courses supplied by Cegos. Student learning is the most important measure of training effectiveness and the results of these courses have been excellent, additionally I have been impressed by the way Cegos have provided an efficient, professional and fle...

 

31/03/2011
Workforce Development Manager